- a) organizations seeking sustained success by developing and demonstrating their ability to effectively manage innovation activities to achieve the intended outcomes;
- b) users, customers, and other interested parties, seeking confidence in the innovation capabilities of an organization;
- c) organizations and interested parties seeking to improve communication through a common understanding of what constitutes an innovation management system;
- d) providers of training in, assessment of, or consultancy for, innovation management and innovation management systems;
- e) policy makers, aiming for higher effectiveness of support programs targeting the innovation capabilities and competitiveness of organizations and the development of society.
- a) increased ability to manage uncertainty;
- b) increased growth, revenues, profitability, and competitiveness;
- c) reduced costs and waste, and increased productivity and resource efficiency;
- d) improved sustainability and resilience;
- e) increased satisfaction of users, customers, citizens, and other interested parties;
- f) sustained renewal of the portfolio of offerings;
- g) engaged and empowered people in the organization;
- h) increased ability to attract partners, collaborators, and funding;
- i) enhanced reputation and valuation of the organization;
- j) facilitated compliance with regulations and other relevant requirements.